Maria Sharapova, the scent includes variations For
Her and For Him.
“Having the opportunity to partner with Avon
as the face of Avon Luck is such an honor. I’ve
been incredibly lucky in my own life and I love
what Avon Luck stands for. I always say the harder you
work, the luckier you are because you strive for bigger
goals! So I am excited to represent a fragrance that reminds us to savor and truly enjoy our triumphs,”
said Sharapova in a press statement.
In other celebrity news, Taylor Swift’s
new fragrance, Incredible Things, is the
pop star’s fourth perfume launch. It includes opening notes of vanilla orchid,
suede flower and creamy musk; pink pepper, sparkling grapefruit and wild passion
flower as middle notes and a white amber,
Madagascar vanilla and Haitian vetiver
Just for Him
Coty’s classic Stetson man is back in the
mass market for the“modern cowboy,” according to a new campaign. A scent that
challenges men to live up to their highest
potential, new Stetson Caliber marks the
revival of a true American classic. Since
1982, Stetson cologne has embodied a
proud heritage of authenticity and strength.
Now, Stetson Caliber evolves that legacy
with a new fragrance celebrating the integrity and inner strength of today’s young,
hardworking American man.
Stetson Caliber is a distinctive fragrance capturing the bold and energetic spirit of the man of action. First, a
uniquely charismatic opening of sparkling lime and black pepper
draws you in, where you discover a warm heart of nutmeg and
an intriguing air of mystery from red basil and violet leaf. Earthy
oakmoss adds depth of character, but the true star is the fresh and
woody red sequoia note. Found only in America, the Red Sequoia
tree embodies the quiet strength and conviction of the modern cowboy, and gives the fragrance a strong, masculine finish.
Another big launch from Coty this season is Nautica Life with
notes of sea salt, marine seamoss and natural violet leaf.
Calvin Klein is promoting its newest Eternity addition,
Eternity Night For Men, described as a woody fougère that
evokes the mysterious essence of nightfall. The scent captivates
the intriguing freshness of coriander seed and vibrant plum, enhanced by wild brushstrokes of paprika. The aromatic heart is a
seductive fusion of clary sage, violet and lavender that radiates
a charismatic aura. A drydown of warm sandalwood and clean
vetiver creates a lasting impression, said the company.
Another innovation in the men’s category this
season was the expansion of skin care brand Alford
& Off into fragrance. Crafted by Perfumer Rodrigo
The EDT is described as smooth with a core that
consists of a drop of sweet rum leading into a core
of rare oils, absolutes, addictive vanilla and
tonka bean. The long-lasting background of
molten amber poured over weathered leather and soft suede provides a unique combination of notes and accords.
Sephora has captured the essence of
Grammy Award winner Pharrell Williams
in a new collaboration of the famed singer/
Williams said, “When I do collabora-
tions, I do them with notable masters.”
Inspired by wood-based scents,
Williams partnered with his longtime fa-
vorite designer Comme des Garçons to
create a dynamic scent experience using the
world’s finest materials. Girl features “flirta-
tious” base notes of vetiver, patchouli, cedar, and
Australian sandalwood with striking top notes of
neroli, lavender and white pepper. The ultra-concentrated eau de
parfum is said to be longlasting and is packaged in a collector’s
edition bottle with an original design by New York-based artist
and designer Kaws.
Taking a unique turn, Rihanna will launch her first-ever fragrance for men, Rogue Man by Rihanna. From first contact, Rogue
Man by Rihanna intoxicates men with a choreographed clash of
fragrance notes that are both masculine and ultra-sexy. Rogue
Man by Rihanna has top notes comprised of fresh citrus, herbs,
and spicy black pepper which offer a clean opening impression,
the velvet floral blends, strong undertones of cedar wood and the
sensation of labdanum.
“Building upon the marked success of her women’s fragrance
line, we are thrilled to join Rihanna on her venture into the men’s
fragrance category,” said Donald Loftus, president of Parlux, Ltd.
“Rogue Man by Rihanna offers a new constituency of male consumers entrance into the bold world of Rihanna’s growing lifestyle brand.”
The new and improved Stetson