Anna May Walt
Stylist and Educator
Design 1 Salon Spa, Grand Rapids, MI
The Look: Whether it be short, medium, or long hair, the cut trending right now is
blunt/choppy/textured. Most of the cuts I do are either just above the shoulder or
laying on the clavicle. No more stacking layers, everything is undercut and layers
are low elevation or reverse exterior layers. What makes this cut popular is that
it’s great for all types of hair. If you have thick hair, you can remove weight from
underneath and keep the top layer smooth. This cut is great for fine or thin hair
because blunt lines help skinny hair look fuller. The styling is the best part. It’s re-
ally effortless. Depending on the hair type, I usually spray in a lightweight leave-in
spray. For fine hair, I love Redken’s new Beach Envy Volume spray or Pureology Levitation Mist. For thicker hair,
I use Redken’s new High Rise cream gel or Pureology’s new Pure Volume Cream.;
Favorites: It depends on the cut. For short hair, I looooove Redken’s Wax Blast for lots of texture with flexibility. For beach hair, I love any texture spray. For over-processed hair, I love Pureology’s Strength Cure Split End Salve and BLNDS
Recommends: What I recommend for clients to keep their hair looking great between services is a sulfate-free color shampoo and
conditioner. I also love Pureology’s Color Fanatic Spray.
What’s Missing: “We need a product that actually heals the hair and a product that adds volume and not weight. As far as the
industry goes, it must be more focused on education for the stylists and not big shows and marketing. If there were two people that
the industry could learn from, (its) Candy Shaw and Sam Villa. They are two educators who truly care about stylists and make sure
that they have all of the tools to be better stylists and business people. Avant-garde hair and big shows are cool, but they don’t help
us much behind the chair. We are only going to use the vibrant reds and crazy cuts a few times. We need more education on what
our clients need every day.;
“We want products that do what they say they really will and aren’t just marketing-driven. Clients see through it. Stylists
do, too. The bottom line is we sell more when we believe in a product.”;—Anna May Walt
North Royalton, OH
The Look: I feel like women still love the“lob” because it’s so easy to maintain.
It’s versatile, sexy, cute and classy all at the same time.;
Favorites: Without a doubt, Pravana’s Nevo Lived-In Powder Potion.;
Recommends: I always recommend using the proper shampoo and conditioner for my clients’hair. Whether it be color protect, moisturizing, silkening...
That is what is going to give them a good styling foundation.;
What’s Missing: I do feel that there are a few styling tools, or accessories that
would be of value for my clients. I have a prototype...now I just need to find the right manufacturer!
“The hair care industry does a great job providing stylists with every product that we need.
There is literally something out there for everyone.” —DJ Victory