year ago. Jarden had purchased Yankee Candle a few
years before that. Now, Newell Brands has agreed
to sell its winter sports business, which includes K2
and Atlas, to Kohlberg & Company. Earlier this year,
Newell jettisoned its Zoot and Squadra clothing
brands. Those moves followed the sale of its tool business to Stanley Black & Decker.
It remains a hodgepodge of brands in a variety of
categories, but company executives are making long-term moves in home fragrance. Earlier this year, Newell Brands acquired candle-maker Smith Mountain Industries.
20. RODAN + FIELDS
SAN FRANCISCO, CA
SALES: $850 MILLION
Sales: $850 million
Key Personnel: Katie Rodan, co-founder; Kathy Fields, co-founder;
Diane Dietz, president and chief executive officer; Chris Newman,
chief financial officer; Ralph Loura, chief technology officer; Tim Falla,
PhD, vice president, research and development.
Major Products: Rodan + Fields skin care products.
New Products: R+F Active Hydration Serum.
Comments: Talk about momentum! Annual sales at the company
have averaged 90% growth for the past several years. No wonder
why Rodan + Fields was ranked as the No. 1 skin care brand in the
US last year by Euromonitor International.
Company founders Katie Rodan and Kathy Fields, who just
happen to be doctors, too, are said to be worth nearly $600 million
each. The dynamic duo met at Stanford where they were completing their dermatology residences. After leaving the Cardinal campus, they opened practices in the Bay Area and remained friends
and business partners.
Rodan and Fields developed Proactiv, got turned down by then
Neutrogena CEO Allan Kurtzman and ended up striking a deal with
Guthy-Renker in 1995—all it took was five years and $30,000 of their
own money. Under Guthy-Renker’s guidance, Proactiv became a $1
billion brand before G-R bought out the dermatologists for millions.
In 2002, they launched Rodan+Fields and sold it to Estée Lauder
a few years later. When Lauder wasn’t marketing the brand to their
liking, the derms bought Rodan+Fields back in 2007 and opted for a
multi-level marketing plan. Last year, the company brought in Diane
Dietz to run the day-to-day business. Dietz had been chief marketing
officer at Safeway and prior to that she spent nearly 20 years at P&G
in the health and beauty category, where she rejuvenated Crest and
led the expansion of the brand into Crest Whitestrips, Pro Health and
Glide. She also played a lead role in the Gillette acquisition.
Now, Rodan+Fields’ focus is outside the US. The company debuted in Canada in 2015, is entering Australia this year and is eyeing
Asia in the coming years.
SALES: $680 MILLION
Sales: $680 million (estimated).
Key Personnel: Steven B. Klinsky, chief executive officer, New
Mountain Capital; Edward F. Lonergan, senior advisor, New Mountain
Capital; Lou Purvis, chief executive officer, Zep Inc.
Major Products: Cleaning products and insecticides for professional and consumer use. Brands include Zep, Zep Commercial, Zep
Professional, TimeMist, Misty, Enforcer, Country Vet, Original Bike
Spirits, Niagara National, De-Solv-It; Zep Vehicle Care—Armor All,
Blue Coral, Rain X and Black Magic.
Comments: Since acquiring Zep a couple of years ago, New
Mountain Capital has hacked away at employee numbers and, ultimately, morale, too. Following that $692 acquisition, NMF was
expected to flip Zep, but there’s been no word that the I&I maker
is on the selling block.
But things may get better for Zep as Ed Lonergan joined New
Mountain earlier this year. Lonergan as more than 35 years of sales
and general management experience with global consumer and b-to-b companies. He had been interim CEO at Zep when the deal with
New Mountain went through. Before that, he was president and CEO
of Diversey from 2006 to 2011 (when the company was sold) and
prior to that, he was employed by P&G, Gillette and Chiquita Brands
Another key appointment is Lou Purvis who was named chief executive officer of Zep, Inc. in March. Prior to joining Zep, Purvis spent
15 years with Celanese and held a variety of global assignments across
all business segments.
22. YOUNG LIVING ESSENTIAL OILS
SALES: $600 MILLION
Sales: $600 million (estimated).
Key Personnel: Donald Gary Young founder and chairman, Young
Living; Mary Young, chief executive officer; Jared Turner, chief operating officer; Ben Riley, executive vice president, global sales; Dr. Michael
Buch, chief science officer.
Major Products: Essential oils.
New Products: Life Matters wellness products (acquisition).
Comments: Oh, to be young again! Donald Gary Young founded
Young Living Essential Oils in 1993 and since then, the company has
blossomed into a $1 billion business (retail), according to industry