which is based in Owings Mills, MD. The bag also included candles donated Brown Sugar, nail polish and foundation from
Maybelline, color cosmetics from Artistry, sleep caps by Royal
Sleep Cap Co., facial serum from Jaime Earl and luxury soaps
from Le Cherchie Midi.
More info: www.donatetoadiva.com
• Amway has launched an application for the iPhone and iPod
Touch that it says puts almost all the tools an Amway distributor
might need right in the palm of her hand. The free download allows Amway distributors to access a complete product catalog,
show customers videos and other product information, and place
orders—with or without an Internet connection.
While some direct sellers offer a PDF of a catalog or other static
content for iPhone users, Amway said its application is native on
the device, offering 24/7 access regardless of connectivity. Amway
distributors can register new customers and place orders or register new customers wherever they are and whenever the customer
is ready to place an order.
In addition to the resident app on the iPhone, the Amway Store at
i Tunes offers free downloads of videos and podcasts designed to help
Amway distributors sell products to their customers.
The Amway app is currently available to Amway Global dis-
tributors in the U.S. and Canada. The direct seller will offer the application in Japan and Australia in 2010 and other markets in 2011.
• Drugstore.com, Inc., an online retail operation based in
Bellevue, WA, announced that Cyber Monday (Nov. 30, 2009) was
its best day ever as customer orders were the highest in company
history. Both of the company’s web-based retailer sites—
drugstore.com and Beauty.com—featured more special offers than in
previous years and their largest gift selection yet, the firm said.
Among the day’s best selling beauty products were the
RapidLash Eyelash Renewal System, Beauty by Borghese Holiday Gift Set and Du Wop Twilight Lip Venom. In the small electronics sector, power toothbrushes from Philips Sonicare and
Oral-B were among the top products sold, the company said.
• Murad, Inc. has added singer/songwriter Deborah Gibson
to its roster of Rusergence spokeswomen. The pop icon will be featured in Murad’s new infomercial, which will launch in early 2010.
The new spot will include a song from Gibson’s forthcoming album.
In other news, first- and business-class customers flying on
United Airlines will find Murad skin care products in their amenity
kits during trans-Atlantic and trans-Pacific flights, as well as those
to and from Brazil and Argentina. •