head wrinkles and the skin texture were assessed using
Visia CR and ImagePro software. At week 8, there was a statistical improvement in vertical forehead lines with 74% of
women showing improvement. In addition, there was a statistical improvement in skin texture with 87% of women
showing improvement, according to the company.
“Few active ingredients have been specifically developed
to address the fundamental biological effects that reduced
estrogen levels have on the skin; lack of cell proliferation
and migration and reduced matrix production. In primarily peri- and post-menopausal skin these bioactivities have
been delivered by Heptapeptide- 7 and translated into a
slowing and even reversal of the signs of skin atrophy characteristic of a reduction in estrogen level,” Falla concluded.
Obagi Medical Products, Long Beach, CA, is targeting
another group—the 14 million Americans who suffer from
rosacea—with Rosaclear, a new therapeutic system that
leverages a combination of cosmetic, OTC and prescription
products. According to Michelle Stringer, director of marketing, the Rosaclear system effectively meets the needs of
patients suffering from facial redness by treating redness,
flushing and inflammatory papules and pustules and
reducing the appearance of redness and blotchiness.
In addition to Rosaclear’s cleanser and Metronidazole
Topical Gel USP, 0.75%, Obagi offers Hydrating
Complexion Corrector, which relies on anti-inflammatory
agents such as licorice, aloe, lavender and sea whip to help
reduce redness while soothing and calming skin. Light-reflective minerals like mica reduce the appearance of redness and protect the skin’s barrier, according to Obagi.
Be Firm with Them
When it comes to firming products, skin care marketers have
found that it can often be an uphill battle when it comes to
“Consumers are often skeptical because they feel they
haven’t seen noticeable benefits using other firming products in the past,” said Jennifer Smoot, director of marketing at Kinerase, a unit of Valeant Pharmaceuticals, Aliso
Working with leading formulators to deliver firming that
users can see and feel, the company has rolled out two
products that specifically target elastin. New Kinerase
Restructure Firming Cream and Kinerase Restructure
Firming Eye Cream contain LOXL Stimulator, an innovative plant extract known to reinforce elastin to lift and
“As we see more and more advancements in cosmetic
ingredients, scientists and physicians are looking at the
skin and its components in new ways to understand how
Some people would go to the ends of the earth for silkier, shinier hair.
Natural, exotic ingredients
found in the far-reaching
corners of the earth.