CHANEL NO. 5 HAS
IN NEW YORK CITY
May 5 may be best known as a Mexican holiday commem-
orating the Battle of Puebla, but in New York City this year
it was Chanel No. 5 Day. To celebrate the iconic fragrance
and the unveiling of its latest campaign, May 5, 2009 was
designated by the city of New York as Chanel No. 5 Day and
a portion of Fifth Avenue was renamed Avenue No. 5 for the
The occasion also highlighted the debut of Chanel’s new
short film “Train de Nuit,” which is exclusively being shown
on www.chaneln5.com. Directed by Jean-Pierre Jeunet and
starring Audrey Tautou, the film depicts brief encounter
between a man and a woman traveling to Istanbul on the
Orient Express night
Ms. Tautou joins
Nicole Kidman, Ali
McGraw, Carole Bouquet, Lauren Hutton and Catherine Deneuve as women have represented the iconic
scent, which debuted in 1921.
From l-r: Chanel’s John Galantic and Suzanne Johnson with Saks Fifth Avenue’s
Steve Sadove, Christine Dagousset and Ron Frasch.
At left, a scene from Chanel’s short film, “Train de Nuit.”
L’ORÉAL PARIS HONORS FEMALE FILMMAKER
At the Tribeca Film Festival, held in New York City in April, L’Oréal Paris pre-
sented the third annual L’Oréal Paris Women of Worth Vision Award to Jennifer
Phang for her screenplay Look For Water.
As one of the Tribeca Film Festival’s sponsors, L’Oréal Paris created the
Women of Worth Vision Award to honor a female filmmaker whose work reflects
the spirit of L’Oréal’s Women of Worth initiative, a grassroots program that rec-
ognizes women from around the country who serve their communities, inspire
others by example and have an innate sense of social responsibility and act on
it, according to the company.
Ms. Phang received $15,000 and a limited edition L’Oréal Paris 2009 Women
of Worth Compact designed by Carelle.
L’Oréal Paris spokesperson Dayle Haddon with Jennifer Phang.